Kickstarter kills ‘staff picks’ in favor of official badges to avoid confusion

January 11, 2016
Aaron Polmeer

By Owen Williams

Screen Shot 2016-01-12 at 9.56.31 AM

It’s hard to know which Kickstarter campaigns are really legitimate sometimes, which is why when you saw ‘staff picks’ branding on the site, you probably thought what you were backing was legit. Staff picks was a feature that highlighted promising projects on the site to give them a boost by helping them get exposure through the email newsletter and highlighted spots around the site. The old ‘Kickstarter Staff Pick’ badge The reality is that campaigns often used a ‘Kickstarter staff pick’ logo and added it to their own campaign, despite many of them appearing to have never been ‘picked’ at all — instead using…

This story continues at The Next Web

      

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