Flipsnack and the shift toward motion-first business content with living visuals
By Callum Turner Interactive content now generates 52.6% higher engagement than static formats, with users spending significantly longer interacting with dynamic media and showing higher recall for brands that use it. In practical terms, that shift may have transformed expectations around how digital content should be produced, especially in commerce and B2B environments, where attention is often a […] This story continues at The Next Web
Source:: The Next Web
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